Looking for a hands-on Digital Marketing Lead for a gaming focused e-commerce company who can drive revenue, launch impactful campaigns, and help gaming communities discover and purchase products they love.
This role extends beyond social media and includes ownership of digital marketing strategy and execution across multiple channels.
You will work closely with Producers, Community Managers, Designers, and Licensors to build and execute campaigns that generate engagement and sales.
What You'll Do
- Develop and execute marketing plans across multiple stores and brands
- Build product launch campaigns from concept through execution
- Manage email marketing, SMS marketing, and promotional calendars
- Partner with Producers to support upcoming product launches
- Collaborate with Community Managers and creative teams
- Manage marketing approvals with licensors
- Coordinate influencer and partnership opportunities
- Support event activations and special launches
- Analyze campaign performance and provide recommendations
- Present marketing plans and results to internal stakeholders and licensors
Required
- 5+ years of Digital Marketing experience
- Experience building and executing marketing plans
- Strong understanding of Shopify, Meta, Google Ads, email marketing, and SMS marketing
- Excellent written and verbal English
- Experience mentoring, managing, or leading team members
- Strong organizational and project management skills
Must Have
- Genuine passion for gaming and gaming culture
- Understanding of online communities and fan-driven brands
